We held a tryout for a premium gastronomy tour aimed at wealthy inbound tourists.
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Table of Contents
- About Premier Gastronomy Tours
- Reasons for choosing Toyama Prefecture
- About the tour
- Future developments

About Premier Gastronomy Tours
In order to promote the charms of Toyama to the world, we signed a contract with Japanticket Co., Ltd. in May 2023. We have begun developing and offering luxury gastronomy tours for wealthy inbound tourists that combine a seamless travel experience with a high-value-added local experience. We connect Toyama with tourists visiting Japan through experiences.

Reasons for choosing Toyama Prefecture
Toyama Prefecture is blessed with many blessings, including the 3,000m-class mountains of the Northern Alps and the Tateyama mountain range, the most natural vegetation in Honshu, some of the fastest-flowing rivers in the world, and a geology with several types of rock strata and rocks that produces exceptionally delicious water.
The water that surrounds Toyama and the food culture that benefits from it, the magnificent natural scenery and scenery of the Tateyama mountain range, and the hands of professionals have all come together to create a one-of-a-kind worldview.

About the tour
The entire trip from your hotel in Tokyo to Haneda Airport to Toyama Airport to your local stay will be made seamless and of high quality by combining a HondaJet and a hire car.
HondaJet passenger aircraft are comfortable, quiet, and offer a private space. The travel time is moderate and luxurious, making the trip itself a memorable experience. In addition, we arrange for a hire car right next to the aircraft, and we also provide secondary transportation for all tours, with minimal time lost when traveling to each destination. This allows for seamless travel from the departure point to the destination without any inconvenience.

While there, you can enjoy Toyama at restaurants such as L'evo, which was ranked 60th in Asia's 50 Best Restaurants 2023, Masuda Sake Brewery, which sells Toyama's local sake, Masuizumi, which was founded in 1893, and Fujii, a Japanese restaurant that has been awarded two Michelin stars.
Guests also had the opportunity to experience a private night museum at the world's first art museum connecting art and design, and visit "BiBiBi & JURULi," a restaurant located within the museum where visitors can experience art and food. Guests also visited "Bar de Mitomi," a bar in front of Toyama Station which aims to expand the number of sake fans in Toyama Prefecture and convey the charm of Toyama Prefecture through sake, where guests could enjoy sake from 19 breweries affiliated with the Toyama Sake Brewers Association, as well as original sake cocktails.

Future developments
We are currently planning to start selling our Premium Gastronomy Tour.
This luxury gastronomy tour brings together the fascinating resources of food, culture, nature, and people, offering a special "high-added-value experience" that is not available in the general public, so be sure to keep an eye out for future developments.
For inquiries about Hokuriku Toyama, please contact us here
Email address: info@toyamato.jp
Phone number: 076-471-5030
Website: https://toyamato.jp